While Google Maps and its competitors are no competition for a true GIS package it is an innovation in terms of non-technical users. As the map search wars are now just starting to heat up several respected technology magazines have articles sizing up the innvoation, uses, and odds of who will win. In particular, Technology Review has an excellent article entitled Killer Maps, while Geospatial Solutions article is entitled Google Sparks Search Wars. Read and enjoy and please post your comments about which map tool is best and which will come out on top in the map wars to come.
One of the most talked about new uses of mapping has spawned more than a few articles about its impact on society.